Engaging Your List for Better Deliverability
The Challenge: A national casual dine chain gearing up for the busy holiday season sought to drive additional traffic with a series of emails…
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Measuring Sales Lift from Groupon Promotions
The Challenge With an opportunity to deploy a promotion through Groupon fast approaching, a national quick-service restaurant chain wanted to measure the impact of…
Driving Incremental Visits from Lapsed Guests
The Challenge A national, full-service sports restaurant wanted better insights into infrequent visitor behavior. They asked: Who are my guests who visit infrequently? How…